WarmUp Nutrition founder James Testa (left) and Ketogenic Influencer Goodybeats (right) at Ketocon in Austin, Texas.
Hey, thanks for stopping by today! I'm super excited to share my company story with you. It won't be too long, I promise. So here it is! (drum roll please)
During my recovery from a motorcycle accident, I really struggled to to get back in shape. I was always the "skinny kid" and knew I had a long road ahead of me. I needed any extra boost or help I could get. I struggled to find natural products that were practical to my routine and actually got me results. I started to realize that there was a serious void in the nutrition industry and simply became FED UP.
Too many companies were selling the cheapest quality product, for the most amount of profit and I wanted to change it! There is so much more to this business than that (I am sure you can agree).
I simply couldn't get the energy and nutrition I needed on the go without resorting to artificial energy drinks, pre workouts, or bland protein shakes with artificial fillers and low quality ingredients. All I wanted were the necessities. I love my coffee and we all need protein.
After taking a college course on crowdfunding, I decided to launch a Kickstarter campaign to raise some money (I was a broke college kid who couldn't start a business without it haha). I went door to door, blasted it out on social media, and the campaign exceeded it's goal within the first two weeks!! With the money raised, WarmUp's all natural high protein coffee was born and the rest is history!
It's been an amazing journey growing our community and helping our customers get the results they deserve. We want you to be part of it too!